6 Indie Sunglass Brands you Should Know About

Keeping up with what’s new and now can be difficult in a world of fast fashion however, some of the most unique and innovative styles are found in small indie brands. For even the most knowledgeable eyewear connoisseurs shopping for new frames can feel like all your favorite brands are starting to blend together. But not to worry, we’ve scouted the internet for lesser-known brands that aren’t afraid to go against the grain. From sustainable and ecofriendly to affordable and quirky we’re bringing you 6 indie eyewear brands with products that will make you want to click “add to cart”.


Man and woman embrace from side while wearing neutral tone glasses
Photo from www.sunski.com
Sunski is the definition of eyewear gone au naturale. Dedicated to reducing their carbon footprint, this small brand gives recycled resin new life while creating affordable eyewear that looks and feels way more expensive than they’re $48 to 98 price point. From the time a pair of sunglasses is ordered to the moment they’re shipped in recycled packaging from their headquarters in San Francisco. They provide an eco-friendly eyewear experience that doesn’t cut corners. Our favorite part? The summer collection has classic looks that suit our outdoor lifestyle year-round.


Man reaches into water for floating sunglasses
Photo from rheosgear.com
Outdoor lovers it’s time to celebrate, Rheos has the solution to a problem every ocean lover dreads…. Dropping sunglasses in the water. They’ve created super stylish, lightweight, high-performance eyewear that’s built to float on top of the water so losing your favorite sunnies is a thing of the past. Priced from 55 to 78 dollars Rheos is a can’t miss brand that provides timeless staple pieces for your collection that are sure to last.

RAEN Optics

Man smiles with brown sumglasses on. Two palm trees in background
Photo from raen.com
Fashionistas, if you have yet to put RAEN on your radar now is the time to do so. No matter if your style is classic skater, surfer cool, or something in between. RAEN offers elevated styles that embody the costal culture of Southern California. Priced from $135 to 195 all frames are made from renewable resources such as acetate, a hypoallergenic material that prevents eyewear discoloration and promotes healthy skin. Loved by influencers and locals alike. RAEN is a lifestyle brand that’s sure to deliver high fashion looks with even higher quality.


Man and woman are dressed in bright clothes while holding stuffed toy and looking into distance
Photo from goodr.com
Packed with style and hilarious product names, Goodr is a brand that demands attention by creating funky functional shades made for movement. With a light silicone coating on the ear and nose pieces, these fun frames have a no-bounce grip perfect for high intensity sports or low impact leisure. Ranging from $25-35, the only thing more attractive than their designs is their price.


Three brown sunglasses with different lenses are lined up on a white desk
Photo from genusee.com
With a passion for environment and community, Flint Michigan-based company Genusee upcycles the surplus of single-use water bottles in their city to create environmentally conscious eyewear. Much like us, this brand sees the potential in the old to create something new. Customers can do their part in recycling efforts by sending in their old Genusee frames for a fresh pair at a heavily discounted price. With optical, reader, and sunglasses ranging from $99 to 169, the price tag is not only worth the quality but the sustainability alone!

Fuse Lenses

hands change lenses in a brown pair of glasses
Photo from fuselenses.com
Finally, our favorite brand (we may be a bit biased) allows you to turn those old scratched glasses into a pair that feels new at a fraction of the cost. While you’re probably no stranger to our custom cut lenses that pop in and out of over 4,000 frames, you may not know that Fuse offers completely customizable sunglasses starting at just $25. Have an active lifestyle? We understand, which is why our collection guarantees you’ll stay on-the-go with a lifetime 1-time replacement warranty. From polarized mirrored styles to anti-reflective blue light lenses, Fuse Sunglasses and those of us who love quality and customization are a match made in heaven.

Final Thoughts

While we’ve shared our favorite indie sunglass brands to watch, there are many more. Though the options for eyewear seem endless, few deliver the personalized experience indie brands do. Next time you’re looking to find a new pair of sunglasses or revamp an old pair of favorites, remember these brands are a small but mighty choice. Is there a brand we missed that you think we should know about? Which brands have you tried? Feel free to let us know in the comments below.

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